*Please note that due to NDA restrictions of upcoming unreleased features, the full experience cannot be shown here. Please contact me for a complete demonstration.
*Please note that due to NDA restrictions of upcoming unreleased features, the full experience cannot be shown here. Please contact me for a complete demonstration.
Cher
Cher
Cher
Cher
A centralized mortgage platform that streamlines loan workflows for borrowers and loan officers.
A centralized mortgage platform that streamlines loan workflows for borrowers and loan officers.
A centralized mortgage platform that streamlines loan workflows for borrowers and loan officers.
Reducing loan officer workload through a connected mortgage workflow.
Team
Team
Designers, Engineer, Leadership, Mortgage Team
Designers, Engineer, Leadership, Mortgage Team
Designers, Engineer, Leadership, Mortgage Team
timeline
timeline
Ongoing
Ongoing
Ongoing
✧ What if mortgage workflows felt less fragmented and more collaborative between loan officers and borrowers?
✧ What if mortgage workflows felt less fragmented and more collaborative between loan officers and borrowers?
✧ What if mortgage workflows felt less fragmented and more collaborative between loan officers and borrowers?
Mortgage workflows are often managed across disconnected emails, PDFs, spreadsheets, and manual follow-ups, making collaboration difficult for both borrowers and loan officers.
Mortgage workflows are often managed across disconnected emails, PDFs, spreadsheets, and manual follow-ups, making collaboration difficult for both borrowers and loan officers.
Mortgage workflows are often managed across disconnected emails, PDFs, spreadsheets, and manual follow-ups, making collaboration difficult for both borrowers and loan officers.
Cher centralizes onboarding, document collection, and underwriting preparation into a shared workflow experience designed to reduce repetitive administrative tasks and improve visibility throughout the loan process.
Cher centralizes onboarding, document collection, and underwriting preparation into a shared workflow experience designed to reduce repetitive administrative tasks and improve visibility throughout the loan process.
Cher centralizes onboarding, document collection, and underwriting preparation into a shared workflow experience designed to reduce repetitive administrative tasks and improve visibility throughout the loan process.
✧ My Role
✧ My Role
✧ My Role
Led workflow strategy, information architecture, and product design for a mortgage platform focused on reducing operational friction before lender submission.
Led workflow strategy, information architecture, and product design for a mortgage platform focused on reducing operational friction before lender submission.
Led workflow strategy, information architecture, and product design for a mortgage platform focused on reducing operational friction before lender submission.
I translated complex mortgage operations into structured digital workflows by designing onboarding, document collection, underwriting preparation, and AI-assisted verification experiences for both borrowers and loan officers.
I translated complex mortgage operations into structured digital workflows by designing onboarding, document collection, underwriting preparation, and AI-assisted verification experiences for both borrowers and loan officers.
I translated complex mortgage operations into structured digital workflows by designing onboarding, document collection, underwriting preparation, and AI-assisted verification experiences for both borrowers and loan officers.
✧ Goals
Creating a more connected workflow between borrowers and loan officers.
The goal was to simplify the mortgage preparation process by reducing manual follow-ups, fragmented communication, and document management across borrowers and loan officers.
✧ Researches & Discovery
Understanding the operational challenges behind the mortgage process.
To better understand the problem space, I conducted stakeholder conversations, workflow observations, and process analysis across key mortgage stages. This helped identify recurring challenges around document collection, underwriting preparation, borrower communication, and workflow visibility.
15 Interviews
Spoke with loan officers and internal stakeholders to understand daily workflows, operational challenges, and existing processes used to manage loans.
5 Workflow Observations
Observed how information moved between borrowers, loan officers, documents, and underwriting workflows to identify areas of friction and coordination gaps.
5 Mortgage Stages Mapped
Mapped the end-to-end mortgage lifecycle to understand handoff points, dependencies, and stages that relied heavily on manual effort.
30+ Artifacts Reviewed
Reviewed existing tools, spreadsheets, document review processes, and communication methods to identify opportunities for consolidation and automation.
Key Insights:
Most operational inefficiencies originated before underwriting began, during borrower onboarding, document collection, and preparation.
✧ User Journey
Understanding the Loan Officer Journey
Mapping the loan officer journey revealed where manual coordination, borrower follow-ups, and submission readiness created the greatest operational friction throughout the mortgage preparation process. Understanding these challenges helped identify opportunities to streamline workflows, improve visibility, and reduce repetitive administrative work.
Highest Friction
Key Insights:
While the project initially focused on loan officer workflows, many operational delays originated from borrower-side friction, including incomplete applications, missing documents, and repeated follow-ups. This led to designing a connected experience for both borrowers and loan officers.
✧ Goals
✧ Goals
✧ Goals
✧ Identifying Workflow Bottlenecks
Creating a more connected workflow between borrowers and loan officers.
Creating a more connected workflow between borrowers and loan officers.
Creating a more connected workflow between borrowers and loan officers.
The goal was to simplify the mortgage preparation process by reducing manual follow-ups, fragmented communication, and document management across borrowers and loan officers.
The goal was to simplify the mortgage preparation process by reducing manual follow-ups, fragmented communication, and document management across borrowers and loan officers.
The goal was to simplify the mortgage preparation process by reducing manual follow-ups, fragmented communication, and document management across borrowers and loan officers.
Through workflow mapping, operational analysis, and user journey exploration, I identified that document collection and underwriting preparation were the stages where repetitive coordination, fragmented communication, and manual workflows most commonly created operational bottlenecks.
✧ System Architecture
Structuring the product around two connected workflows.
The system architecture was designed to connect the borrower-facing application flow with the loan officer workspace. By mapping how information moves from borrower input to loan review, I structured the platform around shared data, document management, underwriting preparation, and activity tracking.
✧ Solution Strategy
Focusing the platform on the stages where operational friction was highest.
Research revealed that the greatest inefficiencies occurred before lender submission, where borrowers and loan officers relied on fragmented communication, manual follow-ups, and document-heavy workflows. Rather than redesigning the entire mortgage lifecycle, I focused the product on borrower onboarding, document collection, and underwriting preparation to reduce coordination overhead and improve loan readiness.
Key Strategic Decision: Focus on pre-lender workflows where coordination, visibility, and document readiness had the greatest impact on loan officer efficiency.
✧ Why This Strategy?
Focusing on the pre-lender stages allowed the platform to address the areas where borrowers and loan officers experienced the highest operational friction throughout the mortgage process.
Rather than focusing on downstream lender or closing workflows, I chose this core framework for three strategic reasons:
Highest Operational Friction
Borrower onboarding, document collection, and underwriting preparation involved the most fragmented communication, repetitive follow-ups, and manual coordination across the mortgage process.
Shared Workflow Dependency
Both borrowers and loan officers rely heavily on each other during the pre-lender stages, making visibility, collaboration, and task coordination critical to loan readiness.
Opportunity for Workflow Simplification
Traditional mortgage preparation workflows still depend on spreadsheets, PDFs, and manual document review, creating opportunities to simplify onboarding, verification, and underwriting preparation through connected digital workflows.
✧ Brainstorm
Exploring how a fragmented mortgage workflow could become a unified experience.
Early ideation focused on identifying opportunities to reduce operational friction across the mortgage process. Rather than designing isolated features, I explored how borrowers, loan officers, documents, underwriting workflows, and communication could be connected through a centralized system.
Workflow Command Center
Create a centralized workspace that helps loan officers manage borrowers, documents, tasks, and underwriting preparation from a single dashboard.
AI Mortgage Assistant
Use AI to analyze uploaded documents, surface risks, explain lender requirements, and guide users through loan preparation.
Connected Collaboration Platform
Create a shared workflow where borrowers and loan officers work from the same source of truth throughout onboarding, document collection, and underwriting preparation.
3 Concepts Explored:
Selected Direction:
Borrowers and loan officers depend on each other throughout the preparation process, making a shared workflow more valuable than isolated borrower or loan officer tools.
✧ Iterations
Validating workflow decisions through stakeholder feedback and usability reviews.
Throughout the design process, I reviewed concepts with stakeholders and tested key workflows against real mortgage preparation tasks. Feedback helped clarify where borrowers needed more guidance, where loan officers needed better visibility, and where automation needed human review before moving files forward.
Clearer next steps for borrowers
Early flows made it difficult for borrowers to understand missing requirements and next actions. I added guided onboarding, progress tracking, and clearer document requirements to reduce confusion and follow-ups.
Loan officers needs faster context
Loan officers needed a quick view of borrower status, outstanding conditions, and loan readiness. I introduced a centralized workspace with action items, status indicators, and key loan metrics.
AI extraction needs human verification
AI-assisted extraction reduced manual entry, but loan officers still needed to verify accuracy. I explored side-by-side review, editable fields, and approval states before data moved forward.
Review needs more confidence
Loan officers needed confidence that a file was ready before submission. I added readiness checks, validation states, and missing-item indicators to reduce rework and improve review efficiency.
Process
✴︎ Borrower Experience
Replaced static mortgage forms with a guided onboarding flow that reduced uncertainty and helped borrowers understand next steps.
Instead of relying on fragmented communication and disconnected forms, the experience transforms the traditional 1003 mortgage application into a structured step-by-step workflow for onboarding, financial information entry, pre-qualification, and document submission.
AI-assisted extraction workflows help reduce repetitive manual entry while giving borrowers clearer visibility into outstanding requirements, next steps, and overall loan progress before submission to the loan officer.
✴︎ Loan Officer Experience
Supporting document review, underwriting preparation, and operational coordination workflows for loan officers.
Once borrowers submit their application, loan officers transition into a centralized workspace for reviewing borrower information, managing outstanding conditions, verifying documents, and preparing loan files for underwriting.
Pipeline Visibility
Challenge
Loan officers had to monitor multiple borrowers while tracking outstanding conditions across fragmented tools.
Solution
Created a centralized dashboard that surfaces borrower status, workflow stage, and outstanding action items in one workspace.
Impact
Reduced context switching and helped loan officers prioritize the highest-priority files.
Document Readiness
Challenge
Document requests and reviews created repeated back-and-forth communication.
Solution
Organized uploaded and missing documents into a structured review workflow with verification states.
Impact
Made document readiness easier to assess and reduced manual coordination.
Underwriting Preperation
Challenge
Preparing loan files for underwriting relied heavily on spreadsheets, manual calculations, and document reviews.
Solution
Created a centralized underwriting workspace that combines financial summaries, qualifying income calculations, document verification, and readiness indicators.
Verification Tracking
Reduced manual preparation work and improved confidence before lender submission.
Loan Command Center
Challenge
Critical borrower information was spread across documents, spreadsheets, and communication threads.
Solution
Consolidated borrower details, loan health metrics, and outstanding conditions into a single operational workspace.
Impact
Improved visibility and reduced time spent gathering information before review.
✧ Technial Constraints / Problem Solving
Balancing automation, accuracy, and operational complexity.
Designing for mortgage workflows required navigating constraints around data accuracy, workflow ownership, and system complexity. The challenge was not only creating efficient experiences, but ensuring that automation and visibility supported existing operational processes without reducing trust or control.
AI Extraction vs Human Verification
While AI could reduce manual data entry, loan officers still needed the ability to review, edit, and approve extracted information before it entered the loan workflow.
Info Density vs Usability
Mortgage applications contain large amounts of financial and document data. The experience was structured around progressive disclosure to surface critical information without overwhelming users.
Automation vs Operational Control
Many repetitive tasks could be automated, but key decisions still required human oversight. The solution focused on assisting loan officers rather than replacing existing review processes.
Borrower Simplicity VS Operational Complexity
Loan preparation requires large amounts of financial and document data, but presenting that complexity directly to borrowers would increase friction. The experience was structured to simplify data collection while maintaining the detail needed for loan officer review and underwriting preparation.
✧ Success Metrics
Measuring the impact of a more connected mortgage workflow.
The proposed solution focuses on reducing operational inefficiencies throughout the mortgage lifecycle by improving visibility, centralizing workflows, and streamlining underwriting preparation. Success would be measured through both workflow efficiency and user adoption metrics.
Reduction in borrower follow-ups
Decrease time spent on borrower follow-ups, status updates, and document requests through centralized workflow management.
Faster document readiness
Increase document completion and approval rates by providing clearer visibility into missing requirements and review status.
Underwriting preparation efficiency
Reduce time spent organizing financial information, reviewing documents, and preparing loans for underwriting submission.
Workflow Transparency
Improve visibility into loan progress, outstanding conditions, and next steps for both borrowers and loan officers.
✴︎ Outcome
The final solution transformed fragmented borrower onboarding, document collection, and underwriting preparation into a shared workflow that improved visibility and reduced manual coordination before lender submission.
Cher explored how centralized workflows, guided onboarding, and AI-assisted verification could reduce operational friction during mortgage preparation. By restructuring fragmented document collection and underwriting preparation workflows into a shared platform, the experience helps improve visibility, reduce repetitive manual coordination, and support clearer collaboration throughout the loan process.
✧ Learnings
Designing systems requires understanding workflows before interfaces.
Process Before Interface
Mapping the mortgage workflow revealed that many challenges stemmed from operational handoffs, fragmented communication, and disconnected processes rather than individual interface issues.
Visibility Drives Efficiency
Clear ownership, status visibility, and next-step guidance play a critical role in reducing workflow delays and improving coordination between borrowers and loan officers.
Enterprise Products Require Systems Thinking
Designing for complex workflows requires balancing multiple users, business processes, and technical constraints while using AI to support decision-making rather than replace it.
✧ Future Opportunities
Expanding the platform beyond workflow management.
While the current experience focuses on borrower collaboration and underwriting preparation, future iterations could further automate operational processes and provide deeper insights throughout the mortgage lifecycle.
Borrower Engagement & Marketing Tools
Enable loan officers to send personalized updates, educational content, milestone notifications, and follow-up campaigns to borrowers throughout the loan journey, improving communication, transparency, and long-term client relationships.
Workflow Automation & AI Assistance
Expand automation capabilities through intelligent task management, document analysis, underwriting support, and proactive workflow recommendations to reduce manual effort across the mortgage process.
✧ Researches & Discovery
✧ Researches & Discovery
Understanding the operational challenges behind the mortgage process.
Understanding the operational challenges behind the mortgage process.
Understanding the operational challenges behind the mortgage process.
To better understand the problem space, I conducted stakeholder conversations, workflow observations, and process analysis across key mortgage stages. This helped identify recurring challenges around document collection, underwriting preparation, borrower communication, and workflow visibility.
To better understand the problem space, I conducted stakeholder conversations, workflow observations, and process analysis across key mortgage stages. This helped identify recurring challenges around document collection, underwriting preparation, borrower communication, and workflow visibility.
To better understand the problem space, I conducted stakeholder conversations, workflow observations, and process analysis across key mortgage stages. This helped identify recurring challenges around document collection, underwriting preparation, borrower communication, and workflow visibility.
15 Interviews
15 Interviews
15 Interviews
Spoke with loan officers and internal stakeholders to understand daily workflows, operational challenges, and existing processes used to manage loans.
Spoke with loan officers and internal stakeholders to understand daily workflows, operational challenges, and existing processes used to manage loans.
Spoke with loan officers and internal stakeholders to understand daily workflows, operational challenges, and existing processes used to manage loans.
5 Workflow Observations
5 Workflow Observations
5 Workflow Observations
Observed how information moved between borrowers, loan officers, documents, and underwriting workflows to identify areas of friction and coordination gaps.
Observed how information moved between borrowers, loan officers, documents, and underwriting workflows to identify areas of friction and coordination gaps.
Observed how information moved between borrowers, loan officers, documents, and underwriting workflows to identify areas of friction and coordination gaps.
5 Mortgage Stages Mapped
5 Mortgage Stages Mapped
5 Mortgage Stages Mapped
Mapped the end-to-end mortgage lifecycle to understand handoff points, dependencies, and stages that relied heavily on manual effort.
Mapped the end-to-end mortgage lifecycle to understand handoff points, dependencies, and stages that relied heavily on manual effort.
Mapped the end-to-end mortgage lifecycle to understand handoff points, dependencies, and stages that relied heavily on manual effort.
30+ Artifacts Reviewed
30+ Artifacts Reviewed
30+ Artifacts Reviewed
Reviewed existing tools, spreadsheets, document review processes, and communication methods to identify opportunities for consolidation and automation.
Reviewed existing tools, spreadsheets, document review processes, and communication methods to identify opportunities for consolidation and automation.
Reviewed existing tools, spreadsheets, document review processes, and communication methods to identify opportunities for consolidation and automation.
Key Insights:
Key Insights:
Key Insights:
Most operational inefficiencies originated before underwriting began, during borrower onboarding, document collection, and preparation.
Most operational inefficiencies originated before underwriting began, during borrower onboarding, document collection, and preparation.
Most operational inefficiencies originated before underwriting began, during borrower onboarding, document collection, and preparation.
✧ Identifying Workflow Bottlenecks
✧ Identifying Workflow Bottlenecks
Creating a more connected workflow between borrowers and loan officers.
Creating a more connected workflow between borrowers and loan officers.
Creating a more connected workflow between borrowers and loan officers.
Through workflow mapping, operational analysis, and user journey exploration, I identified that document collection and underwriting preparation were the stages where repetitive coordination, fragmented communication, and manual workflows most commonly created operational bottlenecks.
Through workflow mapping, operational analysis, and user journey exploration, I identified that document collection and underwriting preparation were the stages where repetitive coordination, fragmented communication, and manual workflows most commonly created operational bottlenecks.
✧ User Journey
✧ User Journey
Understanding the Loan Officer Journey
Understanding the Loan Officer Journey
Understanding the Loan Officer Journey
Mapping the loan officer journey revealed where manual coordination, borrower follow-ups, and submission readiness created the greatest operational friction throughout the mortgage preparation process. Understanding these challenges helped identify opportunities to streamline workflows, improve visibility, and reduce repetitive administrative work.
Mapping the loan officer journey revealed where manual coordination, borrower follow-ups, and submission readiness created the greatest operational friction throughout the mortgage preparation process. Understanding these challenges helped identify opportunities to streamline workflows, improve visibility, and reduce repetitive administrative work.
Highest Friction
Highest Friction
Key Insights:
Key Insights:
While the project initially focused on loan officer workflows, many operational delays originated from borrower-side friction, including incomplete applications, missing documents, and repeated follow-ups. This led to designing a connected experience for both borrowers and loan officers.
While the project initially focused on loan officer workflows, many operational delays originated from borrower-side friction, including incomplete applications, missing documents, and repeated follow-ups. This led to designing a connected experience for both borrowers and loan officers.
✧ System Architecture
✧ System Architecture
Structuring the product around two connected workflows.
Structuring the product around two connected workflows.
Structuring the product around two connected workflows.
The system architecture was designed to connect the borrower-facing application flow with the loan officer workspace. By mapping how information moves from borrower input to loan review, I structured the platform around shared data, document management, underwriting preparation, and activity tracking.
The system architecture was designed to connect the borrower-facing application flow with the loan officer workspace. By mapping how information moves from borrower input to loan review, I structured the platform around shared data, document management, underwriting preparation, and activity tracking.
✧ Solution Strategy
✧ Solution Strategy
Focusing the platform on the stages where operational friction was highest.
Focusing the platform on the stages where operational friction was highest.
Focusing the platform on the stages where operational friction was highest.
Research revealed that the greatest inefficiencies occurred before lender submission, where borrowers and loan officers relied on fragmented communication, manual follow-ups, and document-heavy workflows. Rather than redesigning the entire mortgage lifecycle, I focused the product on borrower onboarding, document collection, and underwriting preparation to reduce coordination overhead and improve loan readiness.
Research revealed that the greatest inefficiencies occurred before lender submission, where borrowers and loan officers relied on fragmented communication, manual follow-ups, and document-heavy workflows. Rather than redesigning the entire mortgage lifecycle, I focused the product on borrower onboarding, document collection, and underwriting preparation to reduce coordination overhead and improve loan readiness.
Key Strategic Decision: Focus on pre-lender workflows where coordination, visibility, and document readiness had the greatest impact on loan officer efficiency.
Key Strategic Decision: Focus on pre-lender workflows where coordination, visibility, and document readiness had the greatest impact on loan officer efficiency.
✧ Why This Strategy?
✧ Why This Strategy?
Focusing on the pre-lender stages allowed the platform to address the areas where borrowers and loan officers experienced the highest operational friction throughout the mortgage process.
Focusing on the pre-lender stages allowed the platform to address the areas where borrowers and loan officers experienced the highest operational friction throughout the mortgage process.
Focusing on the pre-lender stages allowed the platform to address the areas where borrowers and loan officers experienced the highest operational friction throughout the mortgage process.
Rather than focusing on downstream lender or closing workflows, I chose this core framework for three strategic reasons:
Rather than focusing on downstream lender or closing workflows, I chose this core framework for three strategic reasons:
Highest Operational Friction
Highest Operational Friction
Highest Operational Friction
Borrower onboarding, document collection, and underwriting preparation involved the most fragmented communication, repetitive follow-ups, and manual coordination across the mortgage process.
Borrower onboarding, document collection, and underwriting preparation involved the most fragmented communication, repetitive follow-ups, and manual coordination across the mortgage process.
Borrower onboarding, document collection, and underwriting preparation involved the most fragmented communication, repetitive follow-ups, and manual coordination across the mortgage process.
Shared Workflow Dependency
Shared Workflow Dependency
Shared Workflow Dependency
Both borrowers and loan officers rely heavily on each other during the pre-lender stages, making visibility, collaboration, and task coordination critical to loan readiness.
Both borrowers and loan officers rely heavily on each other during the pre-lender stages, making visibility, collaboration, and task coordination critical to loan readiness.
Both borrowers and loan officers rely heavily on each other during the pre-lender stages, making visibility, collaboration, and task coordination critical to loan readiness.
Opportunity for Workflow Simplification
Opportunity for Workflow Simplification
Opportunity for Workflow Simplification
Traditional mortgage preparation workflows still depend on spreadsheets, PDFs, and manual document review, creating opportunities to simplify onboarding, verification, and underwriting preparation through connected digital workflows.
Traditional mortgage preparation workflows still depend on spreadsheets, PDFs, and manual document review, creating opportunities to simplify onboarding, verification, and underwriting preparation through connected digital workflows.
Traditional mortgage preparation workflows still depend on spreadsheets, PDFs, and manual document review, creating opportunities to simplify onboarding, verification, and underwriting preparation through connected digital workflows.
✧ Brainstorm
✧ Brainstorm
Exploring how a fragmented mortgage workflow could become a unified experience.
Exploring how a fragmented mortgage workflow could become a unified experience.
Exploring how a fragmented mortgage workflow could become a unified experience.
Early ideation focused on identifying opportunities to reduce operational friction across the mortgage process. Rather than designing isolated features, I explored how borrowers, loan officers, documents, underwriting workflows, and communication could be connected through a centralized system.
Early ideation focused on identifying opportunities to reduce operational friction across the mortgage process. Rather than designing isolated features, I explored how borrowers, loan officers, documents, underwriting workflows, and communication could be connected through a centralized system.
3 Concepts Explored:
3 Concepts Explored:
3 Concepts Explored:
Workflow Command Center
Workflow Command Center
Workflow Command Center
Create a centralized workspace that helps loan officers manage borrowers, documents, tasks, and underwriting preparation from a single dashboard.
Create a centralized workspace that helps loan officers manage borrowers, documents, tasks, and underwriting preparation from a single dashboard.
Create a centralized workspace that helps loan officers manage borrowers, documents, tasks, and underwriting preparation from a single dashboard.
AI Mortgage Assistant
AI Mortgage Assistant
AI Mortgage Assistant
Use AI to analyze uploaded documents, surface risks, explain lender requirements, and guide users through loan preparation.
Use AI to analyze uploaded documents, surface risks, explain lender requirements, and guide users through loan preparation.
Use AI to analyze uploaded documents, surface risks, explain lender requirements, and guide users through loan preparation.
Connected Collaboration Platform
Connected Collaboration Platform
Connected Collaboration Platform
Create a shared workflow where borrowers and loan officers work from the same source of truth throughout onboarding, document collection, and underwriting preparation.
Create a shared workflow where borrowers and loan officers work from the same source of truth throughout onboarding, document collection, and underwriting preparation.
Create a shared workflow where borrowers and loan officers work from the same source of truth throughout onboarding, document collection, and underwriting preparation.
Selected Direction:
Selected Direction:
Selected Direction:
Borrowers and loan officers depend on each other throughout the preparation process, making a shared workflow more valuable than isolated borrower or loan officer tools.
Borrowers and loan officers depend on each other throughout the preparation process, making a shared workflow more valuable than isolated borrower or loan officer tools.
Borrowers and loan officers depend on each other throughout the preparation process, making a shared workflow more valuable than isolated borrower or loan officer tools.
✧ Iterations
✧ Iterations
Validating workflow decisions through stakeholder feedback and usability reviews.
Validating workflow decisions through stakeholder feedback and usability reviews.
Validating workflow decisions through stakeholder feedback and usability reviews.
Throughout the design process, I reviewed concepts with stakeholders and tested key workflows against real mortgage preparation tasks. Feedback helped clarify where borrowers needed more guidance, where loan officers needed better visibility, and where automation needed human review before moving files forward.
Throughout the design process, I reviewed concepts with stakeholders and tested key workflows against real mortgage preparation tasks. Feedback helped clarify where borrowers needed more guidance, where loan officers needed better visibility, and where automation needed human review before moving files forward.
Clearer next steps for borrowers
Clearer next steps for borrowers
Clearer next steps for borrowers
Early flows made it difficult for borrowers to understand missing requirements and next actions. I added guided onboarding, progress tracking, and clearer document requirements to reduce confusion and follow-ups.
Early flows made it difficult for borrowers to understand missing requirements and next actions. I added guided onboarding, progress tracking, and clearer document requirements to reduce confusion and follow-ups.
Early flows made it difficult for borrowers to understand missing requirements and next actions. I added guided onboarding, progress tracking, and clearer document requirements to reduce confusion and follow-ups.
Loan officers needs faster context
Loan officers needs faster context
Loan officers needs faster context
Loan officers needed a quick view of borrower status, outstanding conditions, and loan readiness. I introduced a centralized workspace with action items, status indicators, and key loan metrics.
Loan officers needed a quick view of borrower status, outstanding conditions, and loan readiness. I introduced a centralized workspace with action items, status indicators, and key loan metrics.
Loan officers needed a quick view of borrower status, outstanding conditions, and loan readiness. I introduced a centralized workspace with action items, status indicators, and key loan metrics.
AI extraction needs human verification
AI extraction needs human verification
AI extraction needs human verification
AI-assisted extraction reduced manual entry, but loan officers still needed to verify accuracy. I explored side-by-side review, editable fields, and approval states before data moved forward.
AI-assisted extraction reduced manual entry, but loan officers still needed to verify accuracy. I explored side-by-side review, editable fields, and approval states before data moved forward.
AI-assisted extraction reduced manual entry, but loan officers still needed to verify accuracy. I explored side-by-side review, editable fields, and approval states before data moved forward.
Review needs more confidence
Review needs more confidence
Review needs more confidence
Loan officers needed confidence that a file was ready before submission. I added readiness checks, validation states, and missing-item indicators to reduce rework and improve review efficiency.
Loan officers needed confidence that a file was ready before submission. I added readiness checks, validation states, and missing-item indicators to reduce rework and improve review efficiency.
Loan officers needed confidence that a file was ready before submission. I added readiness checks, validation states, and missing-item indicators to reduce rework and improve review efficiency.
Process
Process
Process
✴︎ Borrower Experience
✴︎ Borrower Experience
Replaced static mortgage forms with a guided onboarding flow that reduced uncertainty and helped borrowers understand next steps.
Replaced static mortgage forms with a guided onboarding flow that reduced uncertainty and helped borrowers understand next steps.
Replaced static mortgage forms with a guided onboarding flow that reduced uncertainty and helped borrowers understand next steps.
Instead of relying on fragmented communication and disconnected forms, the experience transforms the traditional 1003 mortgage application into a structured step-by-step workflow for onboarding, financial information entry, pre-qualification, and document submission.
AI-assisted extraction workflows help reduce repetitive manual entry while giving borrowers clearer visibility into outstanding requirements, next steps, and overall loan progress before submission to the loan officer.
Instead of relying on fragmented communication and disconnected forms, the experience transforms the traditional 1003 mortgage application into a structured step-by-step workflow for onboarding, financial information entry, pre-qualification, and document submission.
AI-assisted extraction workflows help reduce repetitive manual entry while giving borrowers clearer visibility into outstanding requirements, next steps, and overall loan progress before submission to the loan officer.
Instead of relying on fragmented communication and disconnected forms, the experience transforms the traditional 1003 mortgage application into a structured step-by-step workflow for onboarding, financial information entry, pre-qualification, and document submission.
AI-assisted extraction workflows help reduce repetitive manual entry while giving borrowers clearer visibility into outstanding requirements, next steps, and overall loan progress before submission to the loan officer.
✴︎ Loan Officer Experience
✴︎ Loan Officer Experience
Supporting document review, underwriting preparation, and operational coordination workflows for loan officers.
Supporting document review, underwriting preparation, and operational coordination workflows for loan officers.
Supporting document review, underwriting preparation, and operational coordination workflows for loan officers.
Once borrowers submit their application, loan officers transition into a centralized workspace for reviewing borrower information, managing outstanding conditions, verifying documents, and preparing loan files for underwriting.
Once borrowers submit their application, loan officers transition into a centralized workspace for reviewing borrower information, managing outstanding conditions, verifying documents, and preparing loan files for underwriting.
Once borrowers submit their application, loan officers transition into a centralized workspace for reviewing borrower information, managing outstanding conditions, verifying documents, and preparing loan files for underwriting.
Pipeline Visibility
Pipeline Visibility
Pipeline Visibility
Challenge
Challenge
Challenge
Loan officers had to monitor multiple borrowers while tracking outstanding conditions across fragmented tools.
Loan officers had to monitor multiple borrowers while tracking outstanding conditions across fragmented tools.
Loan officers had to monitor multiple borrowers while tracking outstanding conditions across fragmented tools.
Solution
Solution
Solution
Created a centralized dashboard that surfaces borrower status, workflow stage, and outstanding action items in one workspace.
Created a centralized dashboard that surfaces borrower status, workflow stage, and outstanding action items in one workspace.
Created a centralized dashboard that surfaces borrower status, workflow stage, and outstanding action items in one workspace.
Impact
Impact
Impact
Reduced context switching and helped loan officers prioritize the highest-priority files.
Reduced context switching and helped loan officers prioritize the highest-priority files.
Reduced context switching and helped loan officers prioritize the highest-priority files.
Loan Command Center
Loan Command Center
Loan Command Center
Challenge
Challenge
Challenge
Critical borrower information was spread across documents, spreadsheets, and communication threads.
Critical borrower information was spread across documents, spreadsheets, and communication threads.
Critical borrower information was spread across documents, spreadsheets, and communication threads.
Solution
Solution
Solution
Consolidated borrower details, loan health metrics, and outstanding conditions into a single operational workspace.
Consolidated borrower details, loan health metrics, and outstanding conditions into a single operational workspace.
Consolidated borrower details, loan health metrics, and outstanding conditions into a single operational workspace.
Impact
Impact
Impact
mproved visibility and reduced time spent gathering information before review.
mproved visibility and reduced time spent gathering information before review.
mproved visibility and reduced time spent gathering information before review.
Document Readiness
Document Readiness
Document Readiness
Challenge
Challenge
Challenge
Document requests and reviews created repeated back-and-forth communication.
Document requests and reviews created repeated back-and-forth communication.
Document requests and reviews created repeated back-and-forth communication.
Solution
Solution
Solution
Organized uploaded and missing documents into a structured review workflow with verification states.
Organized uploaded and missing documents into a structured review workflow with verification states.
Organized uploaded and missing documents into a structured review workflow with verification states.
Impact
Impact
Impact
Made document readiness easier to assess and reduced manual coordination.
Made document readiness easier to assess and reduced manual coordination.
Made document readiness easier to assess and reduced manual coordination.
Underwriting Preperation
Underwriting Preperation
Underwriting Preperation
Challenge
Challenge
Challenge
Preparing loan files for underwriting relied heavily on spreadsheets, manual calculations, and document reviews.
Preparing loan files for underwriting relied heavily on spreadsheets, manual calculations, and document reviews.
Preparing loan files for underwriting relied heavily on spreadsheets, manual calculations, and document reviews.
Solution
Solution
Solution
Created a centralized underwriting workspace that combines financial summaries, qualifying income calculations, document verification, and readiness indicators.
Created a centralized underwriting workspace that combines financial summaries, qualifying income calculations, document verification, and readiness indicators.
Created a centralized underwriting workspace that combines financial summaries, qualifying income calculations, document verification, and readiness indicators.
Verification Tracking
Verification Tracking
Verification Tracking
Reduced manual preparation work and improved confidence before lender submission.
Reduced manual preparation work and improved confidence before lender submission.
Reduced manual preparation work and improved confidence before lender submission.
✧ Technial Constraints / Problem Solving
✧ Technial Constraints / Problem Solving
Balancing automation, accuracy, and operational complexity.
Balancing automation, accuracy, and operational complexity.
Balancing automation, accuracy, and operational complexity.
Designing for mortgage workflows required navigating constraints around data accuracy, workflow ownership, and system complexity. The challenge was not only creating efficient experiences, but ensuring that automation and visibility supported existing operational processes without reducing trust or control.
Designing for mortgage workflows required navigating constraints around data accuracy, workflow ownership, and system complexity. The challenge was not only creating efficient experiences, but ensuring that automation and visibility supported existing operational processes without reducing trust or control.
Designing for mortgage workflows required navigating constraints around data accuracy, workflow ownership, and system complexity. The challenge was not only creating efficient experiences, but ensuring that automation and visibility supported existing operational processes without reducing trust or control.
AI Extraction vs Human Verification
AI Extraction vs Human Verification
AI Extraction vs Human Verification
While AI could reduce manual data entry, loan officers still needed the ability to review, edit, and approve extracted information before it entered the loan workflow.
While AI could reduce manual data entry, loan officers still needed the ability to review, edit, and approve extracted information before it entered the loan workflow.
While AI could reduce manual data entry, loan officers still needed the ability to review, edit, and approve extracted information before it entered the loan workflow.
Info Density vs Usability
Info Density vs Usability
Info Density vs Usability
Mortgage applications contain large amounts of financial and document data. The experience was structured around progressive disclosure to surface critical information without overwhelming users.
Mortgage applications contain large amounts of financial and document data. The experience was structured around progressive disclosure to surface critical information without overwhelming users.
Mortgage applications contain large amounts of financial and document data. The experience was structured around progressive disclosure to surface critical information without overwhelming users.
Automation vs Operational Control
Automation vs Operational Control
Automation vs Operational Control
Many repetitive tasks could be automated, but key decisions still required human oversight. The solution focused on assisting loan officers rather than replacing existing review processes.
Many repetitive tasks could be automated, but key decisions still required human oversight. The solution focused on assisting loan officers rather than replacing existing review processes.
Many repetitive tasks could be automated, but key decisions still required human oversight. The solution focused on assisting loan officers rather than replacing existing review processes.
Borrower Simplicity VS Operational Complexity
Borrower Simplicity VS Operational Complexity
Borrower Simplicity VS Operational Complexity
Loan preparation requires large amounts of financial and document data, but presenting that complexity directly to borrowers would increase friction. The experience was structured to simplify data collection while maintaining the detail needed for loan officer review and underwriting preparation.
Loan preparation requires large amounts of financial and document data, but presenting that complexity directly to borrowers would increase friction. The experience was structured to simplify data collection while maintaining the detail needed for loan officer review and underwriting preparation.
Loan preparation requires large amounts of financial and document data, but presenting that complexity directly to borrowers would increase friction. The experience was structured to simplify data collection while maintaining the detail needed for loan officer review and underwriting preparation.
✴︎ Outcome
✴︎ Outcome
The final solution transformed fragmented borrower onboarding, document collection, and underwriting preparation into a shared workflow that improved visibility and reduced manual coordination before lender submission.
The final solution transformed fragmented borrower onboarding, document collection, and underwriting preparation into a shared workflow that improved visibility and reduced manual coordination before lender submission.
The final solution transformed fragmented borrower onboarding, document collection, and underwriting preparation into a shared workflow that improved visibility and reduced manual coordination before lender submission.
Cher explored how centralized workflows, guided onboarding, and AI-assisted verification could reduce operational friction during mortgage preparation. By restructuring fragmented document collection and underwriting preparation workflows into a shared platform, the experience helps improve visibility, reduce repetitive manual coordination, and support clearer collaboration throughout the loan process.
Cher explored how centralized workflows, guided onboarding, and AI-assisted verification could reduce operational friction during mortgage preparation. By restructuring fragmented document collection and underwriting preparation workflows into a shared platform, the experience helps improve visibility, reduce repetitive manual coordination, and support clearer collaboration throughout the loan process.
Cher explored how centralized workflows, guided onboarding, and AI-assisted verification could reduce operational friction during mortgage preparation. By restructuring fragmented document collection and underwriting preparation workflows into a shared platform, the experience helps improve visibility, reduce repetitive manual coordination, and support clearer collaboration throughout the loan process.
✧ Success Metrics
✧ Success Metrics
Measuring the impact of a more connected mortgage workflow.
Measuring the impact of a more connected mortgage workflow.
Measuring the impact of a more connected mortgage workflow.
The proposed solution focuses on reducing operational inefficiencies throughout the mortgage lifecycle by improving visibility, centralizing workflows, and streamlining underwriting preparation. Success would be measured through both workflow efficiency and user adoption metrics.
The proposed solution focuses on reducing operational inefficiencies throughout the mortgage lifecycle by improving visibility, centralizing workflows, and streamlining underwriting preparation. Success would be measured through both workflow efficiency and user adoption metrics.
The proposed solution focuses on reducing operational inefficiencies throughout the mortgage lifecycle by improving visibility, centralizing workflows, and streamlining underwriting preparation. Success would be measured through both workflow efficiency and user adoption metrics.
Reduction in borrower follow-ups
Reduction in borrower follow-ups
Reduction in borrower follow-ups
Decrease time spent on borrower follow-ups, status updates, and document requests through centralized workflow management.
Decrease time spent on borrower follow-ups, status updates, and document requests through centralized workflow management.
Decrease time spent on borrower follow-ups, status updates, and document requests through centralized workflow management.
Faster document readiness
Faster document readiness
Faster document readiness
Increase document completion and approval rates by providing clearer visibility into missing requirements and review status.
Increase document completion and approval rates by providing clearer visibility into missing requirements and review status.
Increase document completion and approval rates by providing clearer visibility into missing requirements and review status.
Underwriting preparation efficiency
Underwriting preparation efficiency
Underwriting preparation efficiency
Reduce time spent organizing financial information, reviewing documents, and preparing loans for underwriting submission.
Reduce time spent organizing financial information, reviewing documents, and preparing loans for underwriting submission.
Reduce time spent organizing financial information, reviewing documents, and preparing loans for underwriting submission.
Workflow Transparency
Workflow Transparency
Workflow Transparency
Improve visibility into loan progress, outstanding conditions, and next steps for both borrowers and loan officers.
Improve visibility into loan progress, outstanding conditions, and next steps for both borrowers and loan officers.
Improve visibility into loan progress, outstanding conditions, and next steps for both borrowers and loan officers.
✧ Learnings
✧ Learnings
Designing systems requires understanding workflows before interfaces.
Designing systems requires understanding workflows before interfaces.
Designing systems requires understanding workflows before interfaces.
Designing systems requires understanding workflows before interfaces.
Process Before Interface
Process Before Interface
Process Before Interface
Mapping the mortgage workflow revealed that many challenges stemmed from operational handoffs, fragmented communication, and disconnected processes rather than individual interface issues.
Mapping the mortgage workflow revealed that many challenges stemmed from operational handoffs, fragmented communication, and disconnected processes rather than individual interface issues.
Mapping the mortgage workflow revealed that many challenges stemmed from operational handoffs, fragmented communication, and disconnected processes rather than individual interface issues.
Visibility Drives Efficiency
Visibility Drives Efficiency
Visibility Drives Efficiency
Clear ownership, status visibility, and next-step guidance play a critical role in reducing workflow delays and improving coordination between borrowers and loan officers.
Clear ownership, status visibility, and next-step guidance play a critical role in reducing workflow delays and improving coordination between borrowers and loan officers.
Clear ownership, status visibility, and next-step guidance play a critical role in reducing workflow delays and improving coordination between borrowers and loan officers.
Enterprise Products Require Systems Thinking
Enterprise Products Require Systems Thinking
Enterprise Products Require Systems Thinking
Designing for complex workflows requires balancing multiple users, business processes, and technical constraints while using AI to support decision-making rather than replace it.
Designing for complex workflows requires balancing multiple users, business processes, and technical constraints while using AI to support decision-making rather than replace it.
Designing for complex workflows requires balancing multiple users, business processes, and technical constraints while using AI to support decision-making rather than replace it.
✧ Future Opportunities
✧ Future Opportunities
Expanding the platform beyond workflow management.
Expanding the platform beyond workflow management.
Expanding the platform beyond workflow management.
While the current experience focuses on borrower collaboration and underwriting preparation, future iterations could further automate operational processes and provide deeper insights throughout the mortgage lifecycle.
While the current experience focuses on borrower collaboration and underwriting preparation, future iterations could further automate operational processes and provide deeper insights throughout the mortgage lifecycle.
While the current experience focuses on borrower collaboration and underwriting preparation, future iterations could further automate operational processes and provide deeper insights throughout the mortgage lifecycle.
Borrower Engagement & Marketing Tools
Borrower Engagement & Marketing Tools
Borrower Engagement & Marketing Tools
Enable loan officers to send personalized updates, educational content, milestone notifications, and follow-up campaigns to borrowers throughout the loan journey, improving communication, transparency, and long-term client relationships.
Enable loan officers to send personalized updates, educational content, milestone notifications, and follow-up campaigns to borrowers throughout the loan journey, improving communication, transparency, and long-term client relationships.
Enable loan officers to send personalized updates, educational content, milestone notifications, and follow-up campaigns to borrowers throughout the loan journey, improving communication, transparency, and long-term client relationships.
Workflow Automation & AI Assistance
Workflow Automation & AI Assistance
Workflow Automation & AI Assistance
Expand automation capabilities through intelligent task management, document analysis, underwriting support, and proactive workflow recommendations to reduce manual effort across the mortgage process.
Expand automation capabilities through intelligent task management, document analysis, underwriting support, and proactive workflow recommendations to reduce manual effort across the mortgage process.
Expand automation capabilities through intelligent task management, document analysis, underwriting support, and proactive workflow recommendations to reduce manual effort across the mortgage process.
Borrower Experience
Guides borrowers through onboarding, pre-qualification, and loan preparation.
Loan Officer Experience
Streamlines underwriting preparation, loan operations, and communication.
Borrower Experience
Guides borrowers through onboarding, pre-qualification, and loan preparation.
Loan Officer Experience
Streamlines underwriting preparation, loan operations, and communication.
Borrower Experience
Guides borrowers through onboarding, pre-qualification, and loan preparation through a step-by-step flow.
Loan Officer Experience
Supports loan review, verification, underwriting preparation, and workflow coordination through a centralized operational workspace.
Borrower Experience
Guides borrowers through onboarding,
pre-qualification, and loan preparation.Loan Officer Experience
Streamlines underwriting preparation, loan operations, and communication.
Borrower Experience
Guides borrowers through onboarding, pre-qualification, document uploads, and loan preparation through a step-by-step flow.
Loan Officer Experience
Supports loan review, verification, underwriting preparation, and workflow coordination through a centralized operational workspace.
Copyright © 2025 Penny Asawadilockchai. All Rights Reserved.
Copyright © 2025 Penny Asawadilockchai. All Rights Reserved.
Copyright © 2025 Penny Asawadilockchai. All Rights Reserved.